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Ruthie Dupree

@ruthiedupree

Language: EnglishCountry not available2 months old

  • Persona: Ruthie Dupree · Grandmother · Senior
  • Sells · $29.99 cookbook
  • Soul food
  • Southern cooking
  • Mississippi
  • Old-fashioned recipes
  • Cast iron cooking
  • Cooking tips
  • Holiday dishes
  • Desserts
Subscribers
6.21K
Total views
852K
Videos
27

Stats updated Stats from YouTube

Growth

Subscribers · daily totals we stored, UTC days

Dotted: 2 days without a fresh subscriber total stored in this range. Left out, not filled in.

Show the numbers
Subscribers per UTC day, last 30 days, newest first
Day (UTC)Subscribers
Oct 14, 20266,210
Oct 13, 20266,080
Oct 12, 20265,920
Oct 11, 20265,750
Oct 10, 20265,580
Oct 9, 20265,410
Oct 8, 20265,240
Oct 7, 2026not available
Oct 6, 2026not available
Oct 5, 20264,600
Oct 4, 20264,110
Oct 3, 20263,440
Oct 2, 20263,000
Oct 1, 20262,550
Sep 30, 20262,110
Sep 29, 20262,000
Sep 28, 20261,750
Sep 27, 20261,630
Sep 26, 20261,540
Sep 25, 20261,470
Sep 24, 20261,380
Sep 23, 20261,260
Sep 22, 20261,240
Sep 21, 20261,180
Sep 20, 20261,120
Sep 19, 20261,040
Sep 18, 20261,000
Sep 17, 2026981
Sep 16, 2026835
Sep 15, 2026915
Sep 14, 2026814

Top videos

Most viewed

What they sell

From the public store pages the channel links to, checked Oct 12, 2026.

How they sell it

  1. 1Video
  2. 2DescriptionOpens with a pitch for the book naming the entry and page for the video's dish; the link follows
  3. 3Landing pageGumroad · neverwroteitdown.com
  4. 4CheckoutGumroad
  • Store link in 94% of recent descriptions
  • Link in descriptions since Aug 28, 2026
  • Entry points: the description body

Nearly every recent description opens with a pitch for the cookbook Never Wrote It Down, naming the entry and page that match the video's dish, followed by a link. The first videos linked a Gumroad product page with a $27 launch price; since September the link points to neverwroteitdown.com, a Gumroad-hosted product page, and descriptions quote $29. The page describes 236 entries across nine parts in 122 pages, now with sixteen full recipes with photographs. The about text mentions the book and says the link is below; descriptions add that the videos stay free.

Analysis

Our own reading of the channel’s public titles, descriptions and thumbnails, not data from YouTube.

Persona

Ruthie Dupree

Grandmother · Senior · Female · Rustic farmhouse kitchen with cast iron, jars and a wooden table

Niche

Old Mississippi Delta soul food tricks and forgotten family dishes

Audience

Home cooks, especially from Black Southern families, who want the soul food dishes and techniques of their grandmothers' generation; descriptions ask viewers for their county and the family cook they remember (inferred from titles, descriptions and the about text).

Avatar
  • Realistic avatar
  • A photorealistic elderly woman with a blue headwrap, glasses, a floral blouse and an apron, shown waist-up beside a cast-iron dish in a warm, softly lit rustic kitchen or on a porch.
Format

One dish per video, about 25 minutes: the common mistake named in the title, then the old Mississippi trick and why it works. Earlier videos are lists of 25–30 dishes or tricks. All 15 stored descriptions promote the persona's recipe book.

Content pillars
  • Single-dish 'never do X' soul food tricks
  • Holiday and Sunday dinner sides
  • Soul food desserts and baking
  • Lists of forgotten dishes and cooking tricks
  • Cheap family dinners from past decades
Title patterns
  • NEVER [Do X to Dish] Again — Try This Old Mississippi Soul Food Trick
  • Never Make [Dish] This Way Again. Try This Old Mississippi Soul Food Trick Instead
  • [25] Cheap Soul Food [Dishes] Black Grandmas Never Wrote Down
Thumbnails

The persona on one side, pointing at or gesturing toward a large cast-iron dish on the other; a two- or three-word caption in heavy white type with one word in yellow or red ("MISSISSIPPI TRICK", "BROWN THEM FIRST"); warm rustic kitchen light and black letterbox bars.

Why it works
  • One title formula: 9 of the 10 uploads since Sep 19 use 'Never … Try This Old Mississippi Soul Food Trick', as do 6 of the 10 top videos
  • One breakout: the candied yams video has 275,864 views, about 69% of the channel's 398,042 total views
  • A persona with a backstory: the about text gives a birth year, a Delta county and a grandmother whose cooking was never written down
  • Comment prompts: most descriptions ask for a side (marshmallows or none, can or cream) plus the viewer's county
  • Steady long-form output: about 3 uploads a week at 25–27 minutes, with a median gap of 1.5 days

Similar channels

Same niche or the same kind of persona, from the library.

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Stats from YouTubeLast updated Channel and video data from YouTube (YouTube Terms of Service (opens in a new tab)). The analysis is ours, not data from YouTube.