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Odessa Mae

@odessa_mae

Language: EnglishCountry: United States4 years old

  • Persona: Odessa Mae · Grandmother · Senior
  • Sells · $29 cookbook
  • Soul food
  • Southern cooking
  • Cast iron cooking
  • Budget meals
  • Forgotten recipes
  • Cooking tips
  • African american food history
  • Cooking for seniors
Subscribers
8.39K
Total views
645K
Videos
49

Stats updated Stats from YouTube

Growth

Subscribers · daily totals we stored, UTC days

Dotted: 2 days without a fresh subscriber total stored in this range. Left out, not filled in.

Show the numbers
Subscribers per UTC day, last 30 days, newest first
Day (UTC)Subscribers
Oct 14, 20268,390
Oct 13, 20268,380
Oct 12, 20268,350
Oct 11, 20268,320
Oct 10, 20268,290
Oct 9, 20268,260
Oct 8, 20268,250
Oct 7, 2026not available
Oct 6, 2026not available
Oct 5, 20268,190
Oct 4, 20268,150
Oct 3, 20268,090
Oct 2, 20268,050
Oct 1, 20268,010
Sep 30, 20267,950
Sep 29, 20267,930
Sep 28, 20267,880
Sep 27, 20267,830
Sep 26, 20267,740
Sep 25, 20267,660
Sep 24, 20267,580
Sep 23, 20267,410
Sep 22, 20267,360
Sep 21, 20267,230
Sep 20, 20267,110
Sep 19, 20266,980
Sep 18, 20266,880
Sep 17, 20266,860
Sep 16, 20266,770
Sep 15, 20266,740
Sep 14, 20266,690

Top videos

Most viewed

What they sell

From the public store pages the channel links to, checked Oct 13, 2026.

  • Cookbook

    Mama Odessa's Complete Soul Food Kitchen Method

    $29

    Seven files, $134 if bought one by one, for one payment of $29

    • Bundle
    • PDF
    • 30-day guarantee
    Platform
    Own site (Stripe)
    AI
    AI use not stated
    Store
    mamaodessa.com (opens in a new tab)

    · Evidence: mamaodessa.com

How they sell it

  1. 1Video
  2. 2DescriptionOpening line names the Complete Soul Food Kitchen Method and links mamaodessa.com with a per-video tag
  3. 3Landing pageOwn site (Stripe) · Long single-offer sales page for a $29 seven-file bundle; also the about link 'ebook' · mamaodessa.com
  4. 4CheckoutOwn site (Stripe) · The site's own checkout; the page names Stripe as the payment processor
  • Store link in 100% of recent descriptions
  • Link in descriptions since Aug 22, 2026
  • Entry points: the About page, the first line of descriptions, the description body

Nearly every recent description opens with a link to mamaodessa.com, most of them naming 'Mama Odessa's Complete Soul Food Kitchen Method' with a per-video tracking tag; the about link 'ebook' points to the same page. The page sells seven PDF files (a 90-day kitchen plan, two cookbooks of 199 and 133 pages, a Sunday dinner guide, planner cards, a recipe memory kit and a cost sheet) for one payment of $29, set against a listed total value of $134. Payment runs through the site's own Stripe checkout, with a 30-day money-back guarantee. No email form appears on the page.

Analysis

Our own reading of the channel’s public titles, descriptions and thumbnails, not data from YouTube.

Persona

Odessa Mae

Grandmother · Senior · Female · Southern home kitchen, plus rustic porch and lantern-lit cabin scenes

Niche

Soul food tricks and forgotten budget dishes from a Southern grandmother

Audience

Older home cooks, especially Black Southern families and people nostalgic for soul food, budget cooks and seniors cooking for one (inferred from titles such as 'for Seniors Living Alone', 'Under $5' and the about text).

Avatar
  • Realistic avatar
  • A photorealistic elderly Black woman with white hair, a floral blouse and a cream apron, shown beside cast-iron dishes in a bright kitchen, on a porch or in a rustic cabin.
Format

Long numbered list videos (15 to 45 old soul food tricks, cheap dishes or forgotten meals) mixed with single-dish 'NEVER cook X this way again, try this old Southern trick' videos, told in a grandmother's voice.

Content pillars
  • Soul food cooking and baking tricks
  • Cheap dishes from hard times
  • Forgotten African American dishes and history
  • Single-dish 'never cook it this way again' fixes
  • Easy meals for seniors living alone
Title patterns
  • [N] Soul Food [X] Tricks Grandma Never Wrote Down!
  • NEVER [Cook X] This Way Again. Try This Old Southern Trick Instead
  • [N] Soul Food [Dishes/Desserts] Under $5 That We Have Forgotten
  • [N] African American [Dishes] No One Makes Anymore!
  • The BEST [Dish] You'll Ever Make (The Soul Food Way)
Thumbnails

Letterboxed frame with a white bar of two or three bold words (black plus red or yellow), the grandmother persona on one side smiling or gesturing, and a large close-up cast-iron skillet of glossy food filling the rest.

Why it works
  • Numbered list titles dominate: 22 of the 30 newest uploads and 6 of the 10 most viewed videos
  • Two breakout videos carry the channel: 294,874 and 124,299 views, about 69% of its 610,185 total views
  • High output: about 5.6 uploads a week, each a long 22–25 minute watch
  • A named persona with a backstory (born in Humphreys County, Mississippi; cooks the way her mama did) in the about text and in 'Big Mama' / 'Grandma' titles
  • Recent momentum: 284,512 views and 2,190 of 8,100 subscribers gained in the last 30 days

Similar channels

Same niche or the same kind of persona, from the library.

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Stats from YouTubeLast updated Channel and video data from YouTube (YouTube Terms of Service (opens in a new tab)). The analysis is ours, not data from YouTube.