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YouTube: Gus Whitaker (opens in a new tab)

Gus Whitaker

@guswhitakerr

Language: EnglishCountry not available2 months old

  • Persona: Gus · Homesteader · Senior
  • Home heating
  • Furnace maintenance
  • Power outage
  • Generators
  • Winter prep
  • Energy bills
  • DIY home repair
Subscribers
1.23K
Total views
348K
Videos
26

Stats updated Stats from YouTube

Growth

Subscribers · daily totals we stored, UTC days

Show the numbers
Subscribers per UTC day, last 30 days, newest first
Day (UTC)Subscribers
Nov 3, 20261,230
Nov 2, 20261,220
Nov 1, 20261,200
Oct 31, 20261,190
Oct 30, 20261,160
Oct 29, 20261,130
Oct 28, 20261,100
Oct 27, 20261,040
Oct 26, 20261,000
Oct 25, 2026945
Oct 24, 2026852
Oct 23, 2026824
Oct 22, 2026788
Oct 21, 2026761
Oct 20, 2026683
Oct 19, 2026612
Oct 18, 2026500
Oct 17, 2026431

Top videos

Most viewed

What they sell

What this channel sells has not been checked yet.

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How they sell it

No sales funnel mapped for this channel yet.

Analysis

Our own reading of the channel’s public titles, descriptions and thumbnails, not data from YouTube.

Persona

Gus

Homesteader · Senior · Male · Basement, garage and yard of an Ohio house

Niche

DIY winter home heating, furnace and power-outage tips

Audience

Homeowners in cold climates, especially older and budget-minded US households, who want to cut heating bills and avoid costly HVAC repairs (inferred from titles, descriptions and transcripts).

Avatar
  • Realistic avatar
  • A bald older man with a white beard, red plaid shirt and tan work bib overalls with a tape measure on the chest, shown beside furnaces, thermostats and generators.
Format

A first-person story hook, then five numbered fixes with timestamps, cheapest first, ending with a comment prompt, a subscribe ask and a teaser for the next video.

Content pillars
  • Furnace checks and repairs
  • Lower heating bills
  • Generators and power outages
  • Freeze and pipe protection
  • Old-fashioned winter habits
Title patterns
  • [X] Is NOT [Y]. Do This Instead And Your Bill Drops
  • They Wanted $[X] For A New [Y]. I Checked It Myself.
  • [N] [Thing] HVAC Guys Hope You Never Do (Or You'll Pay $[X] For A $[Y] Fix)
  • Keep Your Family Warm During A Power Outage With This $[X] Part
Thumbnails

Persona on one side, pointing or holding a prop, next to the furnace, thermostat, meter or generator. Short all-caps caption in white, black, red or yellow, plus a red arrow.

Their thumbnails, most viewed first

Why it works
  • Seasonal timing: every upload is about winter heating or outages, published in October ahead of cold weather
  • One video hit 68,841 views of the 83,103 channel total; its 'NOT saving you money' title is a contrarian formula
  • The same myth-busting 'NOT [X]. Do This Instead' formula appears in 3 of the 14 titles
  • Recurring named persona with a 40-winters Ohio backstory in every description and the video openings
  • High cadence: 14 videos in about 2 weeks (~3 a week), each 12–15 minutes with chapters

Where the channel points

Links from the channel’s About page and its video descriptions.

Similar channels

Same niche or the same kind of persona, from the library.

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Free API & MCP

Use this data in Claude

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Stats from YouTubeLast updated Channel and video data from YouTube (YouTube Terms of Service (opens in a new tab)). The analysis is ours, not data from YouTube.