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Sergeant Dale Whitfield

@sergeantdalewhitfield

Language: EnglishCountry not available4 months old

  • Persona: Sergeant Dale Whitfield · Retired professional · Middle-aged
  • Sells · $27 ebook
  • Car maintenance
  • Home repair
  • DIY fixes
  • Yard care
  • Household product hacks
  • Save money
Subscribers
11.4K
Total views
1.34M
Videos
44

Stats updated Stats from YouTube

Growth

Subscribers · daily totals we stored, UTC days

Dotted: 2 days without a fresh subscriber total stored in this range. Left out, not filled in.

Show the numbers
Subscribers per UTC day, last 30 days, newest first
Day (UTC)Subscribers
Oct 14, 202611,400
Oct 13, 202611,200
Oct 12, 202611,100
Oct 11, 202611,000
Oct 10, 202610,800
Oct 9, 202610,700
Oct 8, 202610,500
Oct 7, 2026not available
Oct 6, 2026not available
Oct 5, 202610,100
Oct 4, 20269,940
Oct 3, 20269,770
Oct 2, 20269,590
Oct 1, 20269,420
Sep 30, 20269,130
Sep 29, 20269,040
Sep 28, 20268,810
Sep 27, 20268,500
Sep 26, 20268,190
Sep 25, 20267,960
Sep 24, 20267,730
Sep 23, 20267,320
Sep 22, 20267,180
Sep 21, 20266,930
Sep 20, 20266,580
Sep 19, 20266,290
Sep 18, 20266,000
Sep 17, 20265,950
Sep 16, 20265,780
Sep 15, 20265,710
Sep 14, 20265,590

Top videos

Most viewed

What they sell

From the public store pages the channel links to, checked Oct 11, 2026.

How they sell it

  1. 1Video
  2. 2DescriptionSecond line of 24 of 30 recent descriptions, under '📘 Want to support the channel and get something back for it?' · dalerwhitfield.com
  3. 3Landing pageManual page: $27 launch price struck from $47 with a countdown and a 'Get the manual →' button · dalerwhitfield.com
  4. 4CheckoutGumroad · dalewhitfield.gumroad.com
  • Store link in 80% of recent descriptions
  • Link in descriptions since Aug 7, 2026
  • Entry points: the About page, the description body

Since late August nearly every description opens with '📘 Want to support the channel and get something back for it?' followed on the next line by a link to dalerwhitfield.com, which is also the about link 'myebook'. That site sells '101 Hacks & Fixes — The Complete Home & Auto Repair Manual' at a $27 first-edition launch price, struck from $47, with a countdown.

Analysis

Our own reading of the channel’s public titles, descriptions and thumbnails, not data from YouTube.

Persona

Sergeant Dale Whitfield

Retired professional · Middle-aged · Male · Home office with a framed painting; thumbnails place him in garages, yards and cars

Niche

Budget home, car and yard fixes from a retired Army quartermaster persona

Audience

US homeowners and drivers who want to handle car, home and yard maintenance themselves and avoid paying dealers, mechanics or contractors (inferred from titles, descriptions and the about text).

Avatar
  • Talking head · Talking head
  • A grey-haired man of about 60 with a short crew cut and an olive work jacket, framed head-and-shoulders like a webcam speaker in a home office; thumbnails cut him out beside the product or problem, pointing at it.
Format

A ~17-min numbered list (3–21 fixes) about one cheap product, car system or yard job, presented by the retired-quartermaster persona as a way to skip a dealer, mechanic or service bill; an ebook link opens most descriptions.

Content pillars
  • Car care and avoiding dealer or mechanic upsells
  • Uses for cheap products (WD-40, hydrogen peroxide, baking soda, vinegar)
  • Home repairs: drains, AC, doors, gutters
  • Yard jobs: stumps, weeds, compost, lawn edges
  • Military-style thrift: reuse instead of buying
Title patterns
  • [N] Things [Trade] Don't Want You to Know About [Product] (#[N] Saves $[X])
  • [N] [Product] Tricks Dealers Don't Want You To Know
  • The [N] Fastest and Cheapest Ways To [Job] (Military Method)
  • [N] [Product] Uses You'll Wish You Knew Sooner
  • [Expensive Fix] is Expensive. Use THIS Military Trick Instead!
Thumbnails

The persona's head and shoulders on one side, pointing at a product or problem (tire gauges, a WD-40 can, a clogged drain); a bold 2–3 word headline ('DO THIS', 'Military Method'), often a red 'EXCLUSIVE' tag, red box or arrow.

Why it works
  • One breakout: the tree-stump 'Military Method' video has 830K views, about 74% of the channel's 1.13M total
  • Insider-secret hooks: '[Trade] Don't Want You to Know' in 7 of 30 recent titles; the #2 video (186K) uses 'Mechanics Hope You Never Learn'
  • Cheap-product angle: WD-40, hydrogen peroxide, baking soda, vinegar or castor oil in 8 of 30 recent titles and 4 of the 10 top videos
  • A credentialed persona: 30 years as an Army quartermaster in the about text; 'Military' or 'Army' in 8 of 30 titles, including the #1 video
  • Consistent thumbnails: the same man in an olive jacket in 10 of 10, pointing or gesturing at the subject in 9

Similar channels

Same niche or the same kind of persona, from the library.

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Stats from YouTubeLast updated Channel and video data from YouTube (YouTube Terms of Service (opens in a new tab)). The analysis is ours, not data from YouTube.