Secretos de Doña Mercedes
@secretosdedonamercedes
Language: SpanishCountry not available2 years old
- Persona: Doña Mercedes (Doña Meche) · Home cook · Senior
- Sells · $20 cookbook
- Mexican cooking
- Traditional recipes
- Home cooking
- Cooking secrets
- Birria
- Carnitas
- Beans and rice
- Old-fashioned recipes
- Subscribers
- 17.3K
- Total views
- 9.04M
- Videos
- 30
Stats updated Stats from YouTube
Growth
Subscribers · daily totals we stored, UTC days
Show the numbers
| Day (UTC) | Subscribers |
|---|---|
| Oct 14, 2026 | 17,300 |
| Oct 13, 2026 | 16,900 |
| Oct 12, 2026 | 16,500 |
| Oct 11, 2026 | 16,200 |
| Oct 10, 2026 | 15,900 |
| Oct 9, 2026 | 15,500 |
| Oct 8, 2026 | 15,300 |
Top videos
Most viewed
Length 11:01EL SECRETO DE LA BIRRIA: ¡La clave para un sabor auténtico!
1.38M views
(opens on YouTube in a new tab)
Length 9:01El SECRETO para que el SALMÓN quede JUGOSO y nunca SECO
635K views
(opens on YouTube in a new tab)
Length 10:21El secreto del POLLO FRITO Crujiente para que no quede CRUDO por dentro
176K views
(opens on YouTube in a new tab)
Length 9:08El SECRETO del POZOLE ROJO de CERDO: Maíz Bien Floreado y Carne Suavecita como la de la Abuela
113K views
(opens on YouTube in a new tab)
Length 9:44El Secreto para unos Frijoles Charros con MUCHO SABOR
52.3K views
(opens on YouTube in a new tab)
Length 10:59EL SECRETO DE MI MADRE PARA UN ESTOFADO DELICIOSO
29.7K views
(opens on YouTube in a new tab)
Latest videos
Newest first
Length 8:39El SECRETO del ARROZ CON LECHE CREMOSO de la Abuela sin que Quede Seco
20.3K views
(opens on YouTube in a new tab)
Length 9:08El SECRETO del POZOLE ROJO de CERDO: Maíz Bien Floreado y Carne Suavecita como la de la Abuela
113K views
(opens on YouTube in a new tab)
Length 8:33El SECRETO para unas Carnitas Jugosas y Doraditas | Así se Hacían Antes
15.3K views
(opens on YouTube in a new tab)
Length 11:05EL SECRETO DE LA BIRRIA: ¡La clave para un sabor auténtico!
9.7K views
(opens on YouTube in a new tab)
Length 8:54El SECRETO para un Guacamole Cremoso y con Trocitos | Como Debe Ser
5.24K views
(opens on YouTube in a new tab)
Length 8:44El secreto que nadie te cuenta de las Costillas rancheras de cerdo que se deshacen en la boca!
9.57K views
(opens on YouTube in a new tab)
What they sell
From the public store pages the channel links to, checked Oct 8, 2026.
Cookbook
Los Secretos de Cocina de Mercedes
$20shown against
$60- Platform
- Own checkout
- AI
- AI use not stated
- Store
- secretosdemercedes.com (opens in a new tab)
· Evidence: secretosdemercedes.com
How they sell it
- 1Video
- 2Descriptionstore link in the description
- 3Landing pageOwn checkout · secretosdemercedes.com
- 4CheckoutOwn checkout
- Store link in 36% of recent descriptions
- Link in descriptions since Sep 15, 2026
- Entry points: the description body
Analysis
Our own reading of the channel’s public titles, descriptions and thumbnails, not data from YouTube.
Persona
Doña Mercedes (Doña Meche)
Home cook · Senior · Female · Rustic wood-fire hearth kitchen with copper pots, clay bowls and talavera tiles
- Niche
Traditional Mexican home-cooking secrets and 'old way' methods
- Audience
Spanish-speaking home cooks who want traditional Mexican dishes and fixes for common mistakes such as dry meat or bland birria (inferred from the Spanish titles, descriptions and dishes; there are no audience statistics).
- Avatar
- Realistic avatar
- An older woman with gray hair in two long braids, gold earrings and a white blouse with colorful floral embroidery, smiling and holding or standing beside a large dish. Warm light in a rustic kitchen styled as traditional Mexican, with a wood-fire hearth, copper pots and talavera tableware.
- Format
One dish per video (about 8-11 min): a problem hook such as dry carnitas or bland birria, the 'old way' method step by step with signs to check, a memory of her mother's cooking, a plug for her digital recipe book near the end, and a question to viewers.
- Content pillars
- Slow-cooked Mexican meats: birria, carnitas, estofado, ribs
- Beans, rice and sides: frijoles charros, refritos, arroz, guacamole
- Everyday proteins: fried chicken, salmon, enchiladas suizas
- 'La Forma de Antes': old family methods and why they work
- Pantry and prep: homemade ham without added nitrites, broccoli
- Title patterns
- El SECRETO para [dish and quality] | [Así se Hacían Antes / Como Debe Ser]
- EL SECRETO DE [DISH]: ¡La clave para un sabor auténtico!
- El SECRETO de [dish] que casi nadie conoce
- El secreto del [dish] [Crujiente] para que no quede [problem]
- TODOS cocinan mal [X]! Prueba estos trucos mexicanos para [X] perfectos
- Thumbnails
Food-first: the older woman smiling beside or behind a large plate or clay bowl held to the camera, warm hearth-kitchen background. Eight of ten have no caption; the others add a short bold caption in white and yellow with a red arrow or badge.
Their thumbnails, most viewed first
- Why it works
- 12 of 14 dated titles contain 'secreto', and the 2 most viewed videos (1,171,464 and 555,154 views) both do
- Two videos hold 85% of the views of the 14 dated uploads (birria and salmon); the median upload has about 14,000 views
- A recurring 'La Forma de Antes' (the old way) tagline in 7 of 14 descriptions, with her mother's cooking cited in a title and a transcript
- Food-first thumbnails: the same woman beside a full dish in 10 of 10, with a caption on only 2, in a warm hearth kitchen
- A digital recipe book link in 10 of 28 recent descriptions (from 2026-09-15), and both transcript closings point to it
Where the channel points
Links from the channel’s About page and its video descriptions.
Similar channels
Same niche or the same kind of persona, from the library.
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Free API & MCP
Use this data in Claude
Add the library as a connector and ask about this channel, its niche or what similar channels sell.
claude mcp add --transport http avatar-channels https://avatarchannels.com/mcpThen ask: “What does Secretos de Doña Mercedes sell, and which channels are like it?” · Setup for claude.ai and the REST API
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