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Maria Guadalupe Cocina

@mariaguadalupecocina

Language: SpanishCountry: Uruguay26 days old

  • Persona: María Guadalupe (Doña Lupe) · Grandmother · Senior
  • Sells · cookbook
  • Mexican cooking
  • Home cooking
  • Abuela recipes
  • Cooking tricks
  • Tortillas
  • Tamales
  • Beans and rice
  • Spanish-language
Subscribers
1.97K
Total views
478K
Videos
22

Stats updated Stats from YouTube

Growth

Subscribers · daily totals we stored, UTC days

Show the numbers
Subscribers per UTC day, last 30 days, newest first
Day (UTC)Subscribers
Oct 14, 20261,970
Oct 13, 20261,780
Oct 12, 20261,690
Oct 11, 20261,620
Oct 10, 20261,560
Oct 9, 20261,510
Oct 8, 20261,490

Top videos

Most viewed

What they sell

From the public store pages the channel links to, checked Oct 8, 2026.

How they sell it

  1. 1Video
  2. 2Descriptionstore link in the first line
  3. 3Landing pageGumroad · recetasdemaria.com
  4. 4CheckoutGumroad
  • Store link in 47% of recent descriptions
  • Link in descriptions since Sep 30, 2026
  • Entry points: the About page, the first line of descriptions, the description body

Analysis

Our own reading of the channel’s public titles, descriptions and thumbnails, not data from YouTube.

Persona

María Guadalupe (Doña Lupe)

Grandmother · Senior · Female · Rustic Mexican-style home kitchen with blue-and-white tiles, clay pots and a comal

Niche

Mexican home cooking: abuela tricks for dishes that go wrong

Audience

Spanish-speaking home cooks, from beginners to people cooking for a family, who want traditional Mexican dishes and old-style tricks without costly ingredients (the about text names learners, family cooks and anyone who wants food that tastes like home; the rest is inferred from titles).

Avatar
  • Realistic avatar
  • A photorealistic older woman with grey hair pulled back, gold hoop earrings and an embroidered white floral blouse, usually with a striped shawl (a pink T-shirt in one thumbnail). She smiles toward the camera or gestures at the dish in a Mexican-style kitchen with blue-and-white tiles and clay pottery.
Format

One Mexican dish or kitchen problem per video: a hook about why it fails, a 'not your fault' reassurance, then four named lessons and a 'trick #1' payoff, using cheap ingredients. Later titles add 'stop buying [X]' restaurant comparisons.

Content pillars
  • Tortillas, tamales and masa fixes
  • Rice, beans and everyday side dishes
  • Restaurant and street-food dishes at home (carne asada, fajitas)
  • Salsas and sauces, including molcajete salsa
  • Frugal kitchen habits and cheap cuts of meat
  • Family breakfasts and desserts (arroz con leche)
Title patterns
  • Por qué tus [X] no [problem] — el truco de la abuela
  • DEJA de Comprar Comida Mexicana, [X] que le Ganan al Restaurante
  • NUNCA [verb] [X] — El viejo truco de mi Abuela Mexicana
  • Tu [X] queda dura por esto — el truco de la abuela
  • La Mayoría Cocina la [X] Mal, Prueba Estos Trucos de [Taquero]
Thumbnails

The same grey-haired woman in an embroidered blouse beside a steaming close-up of the dish in a tiled kitchen, often with a hand presenting the food. One dish word in white block caps, or a red 'TRUCO' label with an arrow in 5 of 10.

Why it works
  • Title formula 'Por qué tus [X] no… — el truco de la abuela' is on the 3 most viewed videos (244K, 30K, 19K views), all uploaded Sep 25–27
  • Failure-then-reassurance hook: 12 of 17 descriptions open with a dish that goes wrong and a line saying it is not the cook's fault
  • High output: 17 videos in 19 days (about 6 a week), 16 of them between 8:45 and 14:41, one dish or fix each
  • A single offer: since Sep 30, 8 of 17 descriptions carry a store link for a PDF recipe book of 62 recipes, placed near the top
  • Repeatable thumbnail template: the same grandmother figure beside a close-up dish in all 10, and a red 'TRUCO' label with an arrow in 5 of 10

Similar channels

Same niche or the same kind of persona, from the library.

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Stats from YouTubeLast updated Channel and video data from YouTube (YouTube Terms of Service (opens in a new tab)). The analysis is ours, not data from YouTube.