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Ray Coleman

@raycolemanfirearms

Language: EnglishCountry not available9 years old

  • Persona: Ray Coleman · Retired professional · Middle-aged
  • Firearms
  • Gun reviews
  • Home defense
  • Lever action rifles
  • Revolvers
  • Ammunition
  • Collectible guns
  • Prepping
Subscribers
3.4K
Total views
359K
Videos
42

Stats updated Stats from YouTube

Growth

Subscribers · daily totals we stored, UTC days

Show the numbers
Subscribers per UTC day, last 30 days, newest first
Day (UTC)Subscribers
Nov 3, 20263,400
Nov 2, 20263,340
Nov 1, 20263,280
Oct 31, 20263,200
Oct 30, 20263,140
Oct 29, 20263,070
Oct 28, 20262,990
Oct 27, 20262,930
Oct 26, 20262,870
Oct 25, 20262,770
Oct 24, 20262,700
Oct 23, 20262,590
Oct 22, 20262,470
Oct 21, 20262,430
Oct 20, 20262,310
Oct 19, 20262,210
Oct 18, 20262,180
Oct 17, 20262,170

Top videos

Most viewed

What they sell

What this channel sells has not been checked yet.

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How they sell it

No sales funnel mapped for this channel yet.

Analysis

Our own reading of the channel’s public titles, descriptions and thumbnails, not data from YouTube.

Persona

Ray Coleman

Retired professional · Middle-aged · Male · Gun shop counter or gunsmith bench, with firearms on the wall

Niche

Firearms buying guides, rankings and myth-busting from a retired gunsmith

Audience

Adult gun owners and prospective buyers in the US who want price-conscious buying advice, home-defense and carry guidance, and collector tips (inferred from titles, descriptions and the about text).

Avatar
  • Realistic avatar · Talking head
  • A photorealistic middle-aged man with graying hair and a salt-and-pepper goatee, usually in a plaid button shirt, framed head-and-shoulders in a gun-shop setting with rifles and a safe behind him.
Format

A 20–30 minute ranked countdown or comparison, opening with a bench anecdote and a three-question filter, then a surprising winner and a comment prompt.

Content pillars
  • Budget and value rifle and revolver rankings
  • Home-defense options, including Amazon-shippable tools
  • Ammunition myths and caliber comparisons
  • Collectible guns not to sell
  • Prepping and stockpile advice
  • Gun law and market news
Title patterns
  • [N] [Guns] Worth Buying in 2026 — Everything Else Is Overpriced
  • I Tested [X], [Y] & [Z] — The Biggest Lie In The Gun Industry
  • Don't SELL These [N] [Guns] — They're Worth A Fortune Now!
  • If War Starts Tomorrow, Skip [X] — Stockpile This Instead
  • [N] Legal Home-Defense Weapons Amazon Ships to Your Door
Thumbnails

The presenter sits at left or center with a serious expression, pointing or gesturing at the guns on a counter. Large bold white and yellow caps give a short hook such as "CLEAR WINNER", "THE BIG LIE" or "NO PERMIT!", sometimes with a red arrow.

Why it works
  • Top videos cluster around lever guns and Amazon home-defense: 3 of the top 4 hit 20,000+ views (27,013; 26,854; 20,639)
  • One repeatable format: 30 uploads in about 8 weeks, ~3 a week, almost all 20–30 minute rankings
  • Consistent persona with a stated 42-year gunsmith backstory in the about text and descriptions
  • Titles pair a number or a versus with a warning or surprise winner, e.g. "Only One Is Worth Your Money"
  • Recent uploads draw far fewer views (174–2,514 on the last 6) than the early top videos

Similar channels

Same niche or the same kind of persona, from the library.

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Stats from YouTubeLast updated Channel and video data from YouTube (YouTube Terms of Service (opens in a new tab)). The analysis is ours, not data from YouTube.