Perry Evans

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No sales funnel mapped for this channel yet.

Niche

1970s British household habits, foods and cleaning tricks

Audience

British viewers, likely older, who grew up in or are nostalgic for the 1970s and like thrifty old household tricks (inferred from titles: '1970s British Mums', 'your Nan', Tesco, £ prices; there is no about text).

Avatar

• Realistic avatar
• A photorealistic grey-haired older man in a navy jumper over a collared shirt, often in a floral apron and green rubber gloves, shown crouching or pointing in old-fashioned British rooms. Early thumbnails show him beside a tray of food; recent ones show him doing the trick.

Format

One 1970s British theme per video: a numbered list (6 to 21 items) of old foods, habits or household tricks, set against how people live today; 10–14 min. Inferred from titles only, as no descriptions are stored.

Content pillars

• What 1970s British families ate
• 1970s money and thrift habits
• 'Seven things changed that' then-vs-now
• Old cleaning tricks
• Old pest-control tricks
• Household uses of chemist and kitchen products

Title patterns

• [N] Things 1970s British [Mums/Families] Never [X]. You [Y] Every [One of Them]
• Brits Were [X] in the 1970s. Seven Things Changed That
• Put [Product] [On/Behind] Your [X] and Watch What Happens. 6 Uses 1970s [Homes] Swore By
• 1970s British Mums [Cleaned X] With [Y]. It Still Works
• [Do X to Your Y] and [Problem] Is Never a Problem Again. 1970s Mums Knew

Thumbnails

The older man takes up one side, pointing or reacting with open mouth, beside a staged object or scene; a 2–3 word caption in white and yellow (bottom on older videos, large yellow with black outline at the top on recent ones), with a red or yellow arrow.

Their thumbnails, most viewed first

• 
  191K views (opens on YouTube in a new tab)
• 
  41.1K views (opens on YouTube in a new tab)
• 
  15.8K views (opens on YouTube in a new tab)

Why it works

• One theme throughout: 23 of 26 titles name the 1970s or 1975, and 2 more evoke 'your Nan'
• Then-vs-now contrast: all 4 most viewed titles end on today ('Doctors Now Beg You...', 'You Buy Every One...', 'Seven Things Changed That' twice)
• One breakout: '13 Foods 1970s British Families Ate Every Week' has 171k of the 316k total views (54%)
• High output: about 5.6 uploads a week of 11–13 min videos since 2026-08-31
• Food and money topics lead: the top 3 videos (171k, 40k, 25k) are about food or spending, while recent cleaning-trick videos have 161 to 1,034 views

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