Héctor Rivas

Low-cost burglary prevention and home security habits

Spanish-speaking homeowners and renters worried about break-ins, especially older people who live alone and their families, who want cheap practical fixes rather than expensive alarm systems; dollar prices and US-style houses in the thumbnails suggest a US or Latin American audience (inferred from titles, descriptions and the about text; no audience statistics).

• Realistic avatar
• A photorealistic man who looks about 60, with a grey goatee, a grey baseball cap and a dark navy quarter-zip pullover, shown close-up or waist-up in staged home scenes; the same face, cap and top appear in all 10 thumbnails.

A numbered list of home-security measures from a veteran persona: titles promise 3 to 35 items on doors, windows, lighting, night routines, hiding places and safe rooms, with real prices (per the about text). Each description opens with the ebook store link.

• Night routines before sleep
• Door, window and garage reinforcement
• Hidden rooms and hiding places
• Safety for older people living alone
• Cheap fixes instead of expensive alarms
• How strangers scout a house

• [N] Hábitos Nocturnos que un Veterano Hace Cada Noche para Mantener Lejos a los Ladrones
• [N] Habitaciones Secretas para Mayores que Viven Solos (Los Ladrones Nunca las Encontrarán)
• La Pieza de $[X] que Todo el Mundo Debería Poner en su Puerta Principal
• [N] Trucos de Seguridad del Hogar que un Veterano Enseña a Personas Mayores y Cuestan Centavos
• [N] Escondites Que Ningún Ladrón Revisa Jamás (Los Que Usan los Veteranos)

The same grey-capped man, pointing in 7 of 10, beside the danger spot or the part to install, with an intruder or stranger in 6 of 10; a 2 to 5-word all-caps Spanish command (black on white in 5 of 10, yellow or white on dark in the rest) and red arrows or circles in 5 of 10.

• Count-led list titles: 11 of 12 start with a number (3 to 35), and so do 3 of the 4 videos over 100,000 views; the fourth leads with a $12 price.
• A veteran authority angle: the about text gives 24 years in the Army, and 9 of 12 titles say 'Veterano', 'Veteranos' or 'Militares'.
• A low-cost angle against expensive alarms, in the about text and in 3 of 12 titles ($12 part, $5.000 system, 'cuestan centavos').
• One consistent face and thumbnail kit: the same capped man in 10 of 10, a 2 to 5-word all-caps command, and an intruder or stranger in 6 of 10.
• Steady output and a fixed funnel: 12 uploads from Aug 31 to Oct 2 (about 2 a week), with the ebook link in the first description line of all 12.