Gus Lindqvist Fish

What this channel sells has not been checked yet.

No sales funnel mapped for this channel yet.

Niche

Budget seafood buying and cooking from a veteran fishmonger persona

Audience

American budget-minded grocery shoppers, including seniors, who buy fish at Costco, Walmart and Aldi (the keywords include 'fish for seniors'; the rest is inferred from titles and the about text).

Avatar

• Realistic avatar
• A photorealistic older man with grey stubble in a navy baseball cap, blue shirt and white apron, shown waist-up at a fish counter or in warehouse-store aisles beside priced seafood packs.

Format

A fishmonger's buying guide: a counter anecdote, then why one popular store product costs more than it should and which cheaper bag or cut beats it, with how to cook it.

Content pillars

• Store-bought seafood value
• Fresh vs frozen fish
• Label and pricing tricks
• Cooking salmon and fish

Title patterns

• Veteran Fishmonger: Stop Buying [Seafood] at [Store] (Get This $[N] Bag Instead)
• Veteran Fishmonger: The $[N] [Fish] Nobody Buys That Beats Everything in the Case
• Most People Cook [Fish] Wrong — The Old Fish Counter Method for Perfect [Fish] Every Time
• Fishmonger Reveals [N] Cheap Fish That Beat [Fish] for Half the Price

Thumbnails

The persona at the left in a navy cap and white apron, usually finger to lips, beside two seafood packs with a green low price and a red high price; a two-line white-and-yellow uppercase caption such as 'SAME FISH HALF PRICE'.

Their thumbnails, most viewed first

• 
  23.5K views (opens on YouTube in a new tab)
• 
  7.89K views (opens on YouTube in a new tab)
• 
  5.35K views (opens on YouTube in a new tab)

Why it works

• One title formula ('Stop Buying [X] at [Store] (Get This $[N] Bag Instead)') on 4 of 7 videos, including the top 2 at 23,022 and 5,280 views
• Price contrast in 6 of 7 thumbnails: a green low price set against a red high price
• A detailed persona backstory, 40 years at a Seattle fish counter, in the about text and 6 of 7 description excerpts
• Store names shoppers search: Costco or Walmart in 4 of 7 titles, with Costco, Walmart and Aldi in the keywords
• One video drives most reach: the first upload holds 23,022 of 30,698 total views (75%)

• Linkguslindqvistfish.com0 of the last 9 descriptions (opens in a new tab)

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