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Declutter With Emiko

@emikosatodecluters

Language: EnglishCountry not available9 years old

  • Persona: Emiko · Homemaker · Middle-aged
  • Decluttering
  • Minimalism
  • Japanese lifestyle
  • Home organization
  • Mottainai
  • Lists
Subscribers
1.66K
Total views
32.4K
Videos
8

Stats updated Stats from YouTube

Growth

Subscribers · daily totals we stored, UTC days

Show the numbers
Subscribers per UTC day, last 30 days, newest first
Day (UTC)Subscribers
Nov 2, 20261,660
Nov 1, 20261,640
Oct 31, 20261,610
Oct 30, 20261,580
Oct 29, 20261,550
Oct 28, 20261,520
Oct 27, 20261,470
Oct 26, 20261,400
Oct 25, 20261,310
Oct 24, 20261,210
Oct 23, 20261,080
Oct 22, 2026938
Oct 21, 2026844

Top videos

Most viewed

What they sell

What this channel sells has not been checked yet.

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How they sell it

No sales funnel mapped for this channel yet.

Analysis

Our own reading of the channel’s public titles, descriptions and thumbnails, not data from YouTube.

Persona

Emiko

Homemaker · Middle-aged · Female · Home interiors: kitchen, garage, curbside

Niche

Decluttering advice framed through Japanese household habits

Audience

Adult home owners, likely women in mid-life or older, who feel overwhelmed by accumulated belongings and like reflective, gentle advice with a Japanese cultural angle (inferred from titles, descriptions and transcripts).

Avatar
  • Realistic avatar
  • A photorealistic middle-aged woman with shoulder-length dark hair and a beige cardigan over a white top, shown in a home kitchen, a garage and outside a house, with a mild smile at the camera.
Format

A 23–28 minute numbered list ('15 things', '9 truths', '11 things'). Emiko opens with a personal story of her mother in Kanazawa and her house in Oregon, walks through the items, then closes with 'choose one' and a comment prompt.

Content pillars
  • Things Japanese women throw away
  • Hard truths about decluttering
  • Japanese home concepts (genkan, mottainai)
  • Emotional letting go of belongings
Title patterns
  • [N] Things Japanese Women Throw Away Immediately ([Hook])
  • [N] Harsh Truths About Decluttering No One Talks About (Japanese Women Know Them All)
  • Too Good To Throw Away? [N] Things Japanese Women Let Go Of Anyway
Thumbnails

The same woman at left holding a prop (dead plant, storage bin, teacup), a cluttered real-life scene behind her, and bold white and yellow all-caps text at top right such as 'THROW THESE AWAY NOW'.

Why it works
  • All 3 titles pair a number with 'Japanese Women', a repeatable hook
  • The top video has 7,270 views against 667 and 1,204 for the next two, so the 'too good to throw away' angle did best so far
  • Each script opens with a personal backstory (mother, Kanazawa, Oregon) and teases numbered items, which gives the persona a consistent voice
  • Output is high for a new channel: 3 videos in 4 days, each 23–28 minutes

Similar channels

Same niche or the same kind of persona, from the library.

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Stats from YouTubeLast updated Channel and video data from YouTube (YouTube Terms of Service (opens in a new tab)). The analysis is ours, not data from YouTube.