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Emi Higa Kitchen

@emihigakitchen

Language: SpanishCountry: Lithuania6 years old

  • Persona: Emi Higa · Home cook · Middle-aged
  • Sells · $19.99 cookbook
  • Japanese cooking
  • Food storage
  • Kitchen tips
  • Frugal cooking
  • Pantry staples
  • Cooking methods
  • Reducing food waste
  • Japanese home cooking
Subscribers
1.92K
Total views
227K
Videos
36

Stats updated Stats from YouTube

Growth

Subscribers · daily totals we stored, UTC days

Show the numbers
Subscribers per UTC day, last 30 days, newest first
Day (UTC)Subscribers
Oct 14, 20261,920
Oct 13, 20261,910
Oct 12, 20261,880
Oct 11, 20261,840
Oct 10, 20261,820
Oct 9, 20261,790
Oct 8, 20261,780

Top videos

Most viewed

What they sell

From the public store pages the channel links to, checked Oct 8, 2026.

How they sell it

  1. 1Video
  2. 2Descriptionstore link in the first line
  3. 3Landing pageOwn checkout · emihiga.com
  4. 4CheckoutOwn checkout
  • Store link in 37% of recent descriptions
  • Link in descriptions since Sep 25, 2026
  • Entry points: the first line of descriptions

Analysis

Our own reading of the channel’s public titles, descriptions and thumbnails, not data from YouTube.

Persona

Emi Higa

Home cook · Middle-aged · Female · Home kitchen with blue-and-white tiles (avatar); most thumbnails use a plain yellow background

Niche

Japanese-grandmother kitchen methods: food storage, cooking and pantry basics

Audience

Spanish-speaking home cooks (inferred) who want to waste less food and spend less. Mexican usage shows in the vocabulary (refri, tarja, fibra, calabaza en tacha for the ofrenda), with some Spain usage (vídeo, nata). Some videos are written for one or two people. Inferred from titles and descriptions; there are no audience statistics.

Avatar
  • Realistic avatar
  • A photorealistic woman with dark hair pulled back, an indigo top and a beige apron (a cream blouse and navy apron in the avatar), smiling, shown from the chest up against plain yellow or a tiled kitchen.
Format

A list of 10 rules or tricks for storing, cooking or reusing one food or kitchen tool (eggs, potatoes, leftovers, pans), framed as the 'Japanese method' of the narrator's 94-year-old grandmother, with the reasons behind each; some uploads are single recipes.

Content pillars
  • Storing food so it lasts (fridge, pantry, produce)
  • Cooking methods (rice, beans, potatoes, eggs)
  • Making staples at home (sauces, seasonings, condensed milk)
  • Kitchen tools and care (pans, knives, sponges)
  • Reusing leftovers and cutting waste
  • Japanese home recipes (soups, karaage, hot cakes)
Title patterns
  • ¡Deja de [Guardar Mal las Verduras]! El Método Japonés de mi Abuela de 94 Años
  • El Método Japonés Para [Cocer Frijoles] (SIN QUE [QUEDEN DUROS NI SE AGRIEN])
  • 10 Hábitos Japoneses para Que [Tu Aceite de Freír Dure Más] (y Cuándo [Tirarlo])
  • ¡NUNCA Vuelvas a [Hervir las Papas] Así! 10 Formas Japonesas de [Cocinarlas]
  • ¡Deja de Comprar [Leche Condensada]! La Receta de 2 Ingredientes de mi Abuela Japonesa
Thumbnails

A bright yellow background with a 2–4 word bold caption ('GUÁRDALA DE PIE'); two labelled side-by-side food photos (wrong vs right) with the persona on the right pointing at them, or the persona holding a finished pot or jar.

Why it works
  • One vegetable-storage upload ('Deja de Guardar Mal…', grandmother aged 94) has 152,965 views, about 73% of the views on the 30 listed uploads
  • A 'stop doing X' hook in 11 of 30 titles ('Deja de…', 'NUNCA Vuelvas a…'); 9 of 30 name the 94-year-old grandmother
  • One thumbnail template: yellow background in 9 of 10 sampled, a 2–4 word caption, labelled or marked wrong-vs-right food photos in 7 of 10
  • High output: 30 uploads in 38 days (Aug 31–Oct 7), about 6 a week
  • A $19.99 PDF ('La despensa de Kiyo') is linked on the first description line of all 11 uploads since Sep 25; earlier descriptions carry no store link

Similar channels

Same niche or the same kind of persona, from the library.

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Stats from YouTubeLast updated Channel and video data from YouTube (YouTube Terms of Service (opens in a new tab)). The analysis is ours, not data from YouTube.