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YouTube: Chef Tony Ricci (opens in a new tab)

Chef Tony Ricci

@cheftonyricci

Language: EnglishCountry: Brazil52 days old

Subscribers
5.13K
Total views
521K
Videos
42

Stats updated Stats from YouTube

Growth

Subscribers · daily totals we stored, UTC days

Dotted: 2 days without a fresh subscriber total stored in this range. Left out, not filled in.

Show the numbers
Subscribers per UTC day, last 30 days, newest first
Day (UTC)Subscribers
Oct 14, 20265,130
Oct 13, 20265,010
Oct 12, 20264,860
Oct 11, 20264,760
Oct 10, 20264,670
Oct 9, 20264,570
Oct 8, 20264,460
Oct 7, 2026not available
Oct 6, 2026not available
Oct 5, 20264,230
Oct 4, 20264,110
Oct 3, 20264,040
Oct 2, 20263,960
Oct 1, 20263,880
Sep 30, 20263,770
Sep 29, 20263,710
Sep 28, 20263,590
Sep 27, 20263,440
Sep 26, 20263,170
Sep 25, 20262,890
Sep 24, 20262,480
Sep 23, 20262,110
Sep 22, 20261,940
Sep 21, 20261,690
Sep 20, 20261,590
Sep 19, 20261,420
Sep 18, 20261,180
Sep 17, 2026963

Top videos

Most viewed

What they sell

From the public store pages the channel links to, checked Oct 14, 2026.

How they sell it

  1. 1Video
  2. 2DescriptionFirst line "🍅 Want to cook like a chef and save $1,100 a year on eating out?" + a per-video numbered link (#14…#27, then /28…/32); 18 of 30
  3. 3Landing pageStripe Payment Link · Two volumes at $19 each or both for $29 (was $38), 7-day refund · cheftony5star.com
  4. 4CheckoutStripe Payment Link · Three buy.stripe.com payment links, one per option
  • Store link in 60% of recent descriptions
  • Link in descriptions since Aug 27, 2026
  • Entry points: the About page, the first line of descriptions

Since 2026-08-27 most descriptions open with "Want to cook like a chef and save $1,100 a year on eating out?" and a link to cheftony5star.com carrying a per-video number; the about link ("get the full cook book") points to the same site. The page sells two PDF books, Chef Tony's Recipes (214 pages) and The 5-Star Method (153 pages), at $19 each or both for $29 with $38 struck through, labelled a launch price beside a countdown. It offers a 7-day refund that lets buyers keep the books, asks for no email, and states that Tony Ricci is an AI-generated presenter. Each option has its own Stripe payment link.

Analysis

Our own reading of the channel’s public titles, descriptions and thumbnails, not data from YouTube.

Persona

Tony Ricci

Chef · Senior · Male · Stainless-steel professional restaurant kitchen

Niche

Restaurant-chef fixes for everyday home cooking mistakes

Audience

Home cooks who want restaurant results from everyday dishes like eggs, burgers, chicken and pasta, and who care about saving money on eating out (inferred from titles, description openers and the about text).

Avatar
  • Realistic avatar
  • A photorealistic older, heavy-set chef with a bald crown, white side hair and a grey moustache, in a white double-breasted chef jacket, posed in a restaurant kitchen beside close-ups of glossy food.
Format

One everyday dish per video: the common mistake most people make, then the restaurant chef's fix step by step; some videos are numbered lists of 12–30 chef tricks or egg and food hacks.

Content pillars
  • Common cooking mistakes fixed
  • Egg techniques
  • Burgers and steak
  • Budget cuts of meat
  • Chef tricks lists
  • Restaurant insider advice
Title patterns
  • [93% of / Most] People [Cook X] Wrong! Try These 5-Star Chef Tricks for a Perfect [X]
  • NEVER [Cook X] Again — Try This 5-Star Chef Trick
  • [N] [Egg/Food] Hacks Every Home Cook Should Know (5-Star Chef Tips)
  • STOP [Ruining X] — Try These 5-Star Chef Tricks for [Result] Every Time!
  • [N] Dishes I’d Never Order After 40 Years Running 5-Star Restaurants
Thumbnails

The chef persona on one side, pointing, shushing or tasting, next to a large close-up of the finished dish; a 2–4 word bold caption in white and yellow or in a red or white box, red arrows, and once an EXCLUSIVE banner.

Their thumbnails, most viewed first

Why it works
  • The "[N]% of / Most People Cook X Wrong! Try These 5-Star Chef Tricks" formula holds the top 2 videos (121,824 and 66,294 views) and 6 of 30 recent titles
  • One authority label on everything: "5-Star Chef" in 28 of 30 titles, plus a 40-years-in-restaurant-kitchens backstory in descriptions
  • High output: 32 videos since Aug 22 at about 4.7 a week; 3,077 subscribers and 348,647 views gained in the last 16 days
  • Recognisable thumbnails: the same chef persona in whites beside a large glossy dish in all 10 thumbnails
  • A built-in sale: 18 of 29 descriptions open with a link to a $29 PDF cookbook bundle (anchor $38, 7-day guarantee)

Where the channel points

Links from the channel’s About page and its video descriptions.

Similar channels

Same niche or the same kind of persona, from the library.

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Stats from YouTubeLast updated Channel and video data from YouTube (YouTube Terms of Service (opens in a new tab)). The analysis is ours, not data from YouTube.